Unusual innovation for a top-notch product
VanBerlo didn’t disappoint. We came up with innovative product ideas. Ideas that put product specifications second and zeroed in on real life user experience. We put together an unusual branding strategy that highlighted our innovative ideas. This led to the creation of a completely new brand identity. An identity that clearly brought out the inventive properties of ResQtec equipment. Once completed, a new line of life saving tools were ready to take the market by storm. Easy to use, performance-focused tools.